Move fast, connect moments, and build trust at every stage of customer engagement with SAP C/4HANA, our suite of five industry-leading cloud solutions.
SAP Data Cloud
DC Thomson
[The SAP Customer Data Cloud] was the ‘silver bullet’ that resolved this issue and allowed us to build out our own mini-network, creating, in effect, a multisite environment of shops and Web sites with a single login and preference center.
Kristin Morrison
Head of Digital, DC Thomson Media
SAP Data Cloud

SAP Customer Data Cloud

Turn anonymous visitors into loyal customers.

Create seamless customer experiences and onboarding
Provide the data privacy and trust customers demand
Eliminate data silos for better contextual marketing
Offer customers transparency and control, while addressing GDPR compliance
SAP Marketing Cloud

SAP Marketing Cloud

Treat marketing as a trusted source of business.

Personalize customer experiences across your business
Build customer trust to develop ongoing relationships
Optimize marketing to drive revenue
Drive demand and growth for B2B marketers
Swinkels Family Brewer
Becoming consumer-centric really means you should start connecting with your consumer and not think for them.
Damian Bott
Global Online Manager, Swinkels Family Brewers
SAP Commerce Cloud

SAP Commerce Cloud

Provide a superior and personalized omnichannel commerce experience.

Benefit from using a single commerce solution
Support all go-to-market models
Leverage industry-specific capabilities
Realize a fast ROI with prebuilt integrations
Exceed expectations with built-in flexibility
SAP Commerce really supported us to provide an integrated and cohesive customer experience no matter how or where a customer reaches out – whether online, via mobile, or in stores.
Mare Worrall
General Manager Digital Services,
Operations & Quality Digital – Distribution, TUI
SAP Sales Cloud
SAP Sales Cloud

SAP Sales Cloud

Improve Sales with better selling experience.

Save time and guesswork to accelerate sales
Guide sales reps through quotes and contracts fast
Model and manage sales territories and incentives
Embrace the future of selling
Atlas Copco
[SAP CPQ] will tell you about the benefits of increased efficiency, margins, deal size, order accuracy, and profit, but that’s just the tip of the iceberg. We’ve experienced numerous benefits, starting with the ability to sell extremely complex products across the globe.
Louis De Jaegher
Senior Business Process Manager, Atlas Copco
Markem Imaje
SAP Service Cloud has helped us achieve a services profitability improvement of 6% and a 60% increase in closed opportunities.
Jack Rijnenberg
Director, Online Services, Markem-Imaje
SAP Service Cloud

SAP Service Cloud

Make service the heart of your customer experience.

Create a unified service experience
Develop an elite team of skilled experts
Deliver the next generation of self-service
Capture and understand customer feedback

Innovate, integrate, and extend your solution

Discover the power of a business platform that allows you to personalize, extend, and create every app you’ll ever need.

SAP C/4HANA and SAP Cloud Platform provide a vital combination of power, trust, and speed to deliver a seamlessly connected end-to-end experience.
SAP Cloud Platform
  • Simplify complex integrations for any size business by connecting on-premise and cloud applications, as well as cloud to cloud, with 150+ prebuilt connectors
  • Connect and extend enterprise SAP C/4HANA cloud applications with SAP Cloud Platform Extension Factory or Kyma open-source project designed natively on Kubernetes
  • Leverage prebuilt applications by SAP’s partner ecosystem to get started quickly
Learn more about SAP Cloud Platform >
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